Video Archives | Page 2 of 3

The automotive industry is experiencing rapid advancements, particularly in the realm of Electric Vehicles (EVs). As consumer interest in EVs continues to evolve, it’s crucial for dealerships to remain informed about the latest trends. In this GoTrader Carology Bitesize episode, we are joined by Tiffany Ding, Director of Insights & Intelligence at gotrader.ca, to uncover

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GoTrader Carology Bitesize: March 2023 Price Index

Leave a Comment / Video / Milan Brankovic

The automotive industry is constantly evolving, and staying up to date with the latest pricing trends is crucial to success. Through our GoTrader Carology Bitesize video series, we host industry experts to discuss the latest news and trends in Canadian automotive. In this episode, we’re joined by Baris Akyurek, Vice President of Insights & Intelligence

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GoTrader Carology Bitesize – First Time Car Buyers

Leave a Comment / Consumer Insights, Video / Milan Brankovic

Both experienced as well as first-time car buyers look to answer two key questions when embarking on a vehicle purchase: does it meet their needs and is the price compelling? However, the journey first-time buyers take to get to their final purchase decision can vary immensely from those with more experience. Understanding their habits and

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GoTrader Carology Bitesize: December 2022 Price Index

Leave a Comment / Video / Sabrina Arruda

Through our GoTrader Carology Bitesize video series we host industry experts to discuss the latest news and trends in Canadian automotive. In this episode we’re joined by Baris Akyurek, Director of Marketing Intelligence at gotrader.ca, to get a view of the latest GoTrader Price Index, detailing the vehicle pricing trends from December 2022. Baris gives

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Carology Bitesize Path to Purchase Image of Interview

Carology Bitesize: 5 Key Findings – GoTrader Vehicle Path to Purchase Research Study

Leave a Comment / Consumer Insights, Video / Milan Brankovic

Car shoppers follow a path throughout their buying journey that is constantly changing and evolving. Taking the time to understand the consumer mindset is an essential component to finetune your marketing and sales processes while addressing the needs of your customers. In this episode of GoTrader Carology Bitesize we are joined by Tiffany Ding, Senior

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GoTrader Carology Talks: Forces of Change – Supply & Electric

Leave a Comment / Video / Milan Brankovic

The automotive industry is quickly advancing toward a new world that will bring Electric Vehicles (EVs) to the forefront. By 2035, the largest automotive markets are predicted to be fully electric. Change is coming, and our plan is to embrace it while helping your dealership adapt to continue achieving success! Our first on-demand GoTrader Carology

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GoTrader Carology Masterclass: Merchandising Best Practices

Leave a Comment / Video / Sabrina Arruda

Dealers that effectively merchandise their vehicles have proven to drive stronger engagement with their listings on gotrader.ca. Data shows a 185% increase to inbound leads for properly merchandised listings. Our new video series, GoTrader Carology Masterclass, covers the fundamentals of vehicle merchandising to create an optimized vehicle listing. Watch the full video below and download

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GoTrader Carology Bitesize: Upgrade Optimizer – AI

GoTrader Carology Bitesize: Car Shopper Perceptions & Intentions

GoTrader Carology Bitesize: June 2023 Price Index

GoTrader Carology Bitesize: Electric Vehicles (EV)